Can Music Make The World A Better Place?

We in the music industry are lucky to do what we do.  Yes we are not saving lives, but we all play a small part in helping connect amazing artists with appreciative audiences. The combination is often quite magic.

Sound Advice Music’s last booking of 2022, started being negotiated at the beginning of 2022.  A music-loving private client, wanted to share their passion for the best music with family, friends and associates.  Their expectations were high.

Navigating your way through the industry to secure an A-List International Music talent is not the easiest process.  It takes time, knowledge, great relationships and a good dose of luck to make the stars align.

Fortunately we got lucky.  We landed a killer band, with a killer catalogue of hits and a killer live performance reputation – hard and well-earned over many years.

Our Client throws good parties, but this one was next level.  It was such a privilege to be at the back of the room, when the curtain dropped. It’s fair to say it was a reveal I don’t think anyone in the room was expecting.  The next 60+ minutes were epic.  A once-in-a-lifetime experience for those lucky enough to be in the room.  

Yes again, I know the world faces many challenges at the moment and you could question where music sits in one’s priorities, but how do you put a price on that feeling you get when you listen to a great piece of music – recorded or live.  That’s the magic.  That’s the feeling in life we chase.  It does make the world a better place – even for just a little bit.  Thank you to the artists for the music!

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